International specialized exhibition for pet products
Returning to the Crocus Expo International Exhibition Centre from March 17-19, 2026, Zoo ExpoPlace promises to be the essential meeting point for manufacturers, retailers, and e-commerce sellers looking to tap into the growing demand for pet care products.
Where Retail Giants Meet Digital Sellers
What truly sets Zoo ExpoPlace apart from other pet industry events is its strategic positioning at the intersection of traditional retail and the explosive growth of e-commerce. The exhibition uniquely brings together two critical categories of buyers: professional purchasers from major retail chains and active sellers on marketplaces.
This dual audience creates an unparalleled business environment. On one side, you have buyers from hypermarkets, supermarkets, DIY chains, and specialized pet stores looking to stock their shelves. On the other, you have successful marketplace sellers—the entrepreneurs and brands who have mastered platforms like Ozon, Wildberries, and Yandex Market—seeking new products to add to their digital catalogs. For exhibitors, this means access to both the traditional wholesale channel and the rapidly expanding online retail space under one roof.
A Complete Showcase of Pet Products
The exhibition floor at Zoo ExpoPlace offers a comprehensive journey through the modern pet product landscape. The thematic sections cover every aspect of pet care:
- Nutrition & Treats: A wide range of food products for dogs, cats, birds, and rodents, from everyday nutrition to specialized dietary and premium treat options.
- Pet Care & Wellness: Zooncosmetics, grooming products, pharmaceutical preparations, and various means for animal hygiene and health maintenance.
- Accessories & Habitat: Everything from bedding and carriers to cages, aquariums, and habitat accessories for birds and small animals.
- Toys & Enrichment: An expanding category of interactive toys and enrichment products designed to keep pets mentally stimulated and physically active.
The 2026 edition will feature an impressive roster of exhibitors from Russia and beyond. Previous editions have attracted companies from Russia, Belarus, China, Turkey, and India, with notable participants including AR KAĞİT KOZMETİK, Elan Gallery, GOODHIM, GUANGZHOU CHUYU BIOTECHNOLOGY, QUANZHOU UNICORN, WOORIWA, and major Russian players like АПЗ ТРИОЛ (“АММА ПЕТ”), Бытпласт, and Нэфис Косметикс.
The Power of the Expoplex: Synergy at Scale
A key advantage of Zoo ExpoPlace is its integration into the larger HouseHold Expo expoplex, organized by MOKKA Expo Group and supported by Russia’s Ministry of Industry and Trade. This co-location creates powerful cross-traffic of professional visitors. The same buyer evaluating pet accessories can easily explore kitchenware at the adjacent HouseHold Expo, garden furniture at Outdoor Dacha, or premium home decor at Stylish Home.
The numbers are compelling: the HouseHold Expo expoplex annually attracts more than 45,000 visitors from 50 countries and 89 regions of Russia. For pet product exhibitors, this means exposure not just to specialized pet retailers, but to the broader universe of home goods buyers who increasingly recognize pet products as an essential category within the modern household.
Who Attends: A Buyer’s Universe
The target audience for Zoo ExpoPlace reads like a who’s who of the pet product distribution chain:
- Retail Buyers: Purchasing managers from federal and regional retail chains, hypermarkets, supermarkets, and specialized pet stores.
- E-Commerce Professionals: Marketplace sellers, internet retailers, and e-commerce platform representatives looking to expand their pet product offerings.
- Wholesale Distributors: Importers, exporters, and wholesale companies serving the Russian and Eurasian markets.
- Industry Professionals: Veterinary services, brand managers, and entrepreneurs seeking contract manufacturing partners for private label development.
- Trade Markets: Representatives from wholesale and retail marketplaces.
A Platform for Growth in a Dynamic Market
As the Russian pet market continues to evolve and expand, Zoo ExpoPlace serves as a critical barometer of industry trends and a launchpad for new products. The exhibition offers exhibitors the opportunity to showcase innovations to a highly targeted audience of decision-makers, whether through dedicated display areas or direct meetings arranged through the event’s business program.
For international companies looking to enter or expand within the Russian pet market, Zoo ExpoPlace provides a proven gateway. The strong participation from Chinese, Turkish, and Indian exhibitors in recent editions underscores the event’s role as a bridge between global manufacturers and Russian buyers -9.
The Verdict
In an industry driven by the humanization of pets and the premiumization of pet care, Zoo ExpoPlace has established itself as the essential gathering for professionals serving this growing market. With its unique combination of retail and e-commerce buyers, its integration into a massive home goods expoplex, and its focus on serious business development, the 2026 edition promises three intensive days of deal-making, networking, and market intelligence.
For anyone serious about the pet product business in Russia and Eurasia, Zoo ExpoPlace is where the industry connects, transacts, and looks to the future.
Key Details at a Glance:
- Event: Zoo ExpoPlace 2026
- Dates: March 17-19, 2026
- Location: Crocus Expo IEC, Moscow, Russia
- Organizer: MOKKA Expo Group LLC
- Part of: HouseHold Expo expoplex
- Key Product Categories: Pet food, zooncosmetics, grooming products, accessories, toys, habitat equipment, veterinary pharmaceuticals
- Audience: Retail chain buyers, marketplace sellers, wholesalers, distributors, veterinary professionals, brand managers
- Admission: Free with online pre-registration
